This private jet company wants to bring disruptive marketing to the private jet market. As UX lead and designer I designed a series of experiments to help this pivot. The main constituant were a series of landing pages and social media posts and ads, to sell private jet seats to selected events.
For N=5 I designed various banner concepts for ABN AMRO. Interactivity was applied to draw the viewers eye to the message and to engage the user. On concept used a focus pull effect linked to a scroll event. View project “ABN AMRO Banner concept”
A new tool to match employees to employers, using less CV and more cultural and informal matching. Focussing on small to mid sized business and using the vast database of candidates, I conceptualised and visualised what data was communicated to the client and how. View project “Randstad Direct”
Animated website based for a music ensemble. The animations were made in Flash, published as a HTML5 Canvas and hooked up to a wordpress theme. The menu started controlled which scene was played. Illustration and Concept By Semtex View project “Handwerk Ensemble”
Responsive website design for Akhnaton.nl. The interlocking pyramid shapes display a timeline of happenings, events and thereby the history of Akhnaton in Amsterdam, an underground club and event space with a huge history. View project “Akhnaton”
Online annual report for TomTom. Design in Adobe Photoshop & Illustrator. Stylesheets, CSS editing in Sublime. Two sets of design for the online version of the annual report were created.
The publisher Wolters Kluwer asked oomp to design and wireframe the responsive layouts for the TaxLife website. And implement these layouts in a liferay instance. The approach to this was portrait tablet first. Then implementing a simplified version of that layout for mobile phone. View project “Taxlife Wolters Kluwer”
Responsive redesign for the iProfs website. Showcasing the people behind the company, the people that build the company. Using animation and personalisation to create a more dynamic and happening website and thereby company. View project “iProfs website redesign”
A cookie management product by iprofs. Enabling websites how to ask for cookie permissions.
And create a flow to how cookies are set, providing legal information. What to track when and how to track it.
First interaction designs were made in the form of flow charts, customer journeys and wireframes.
These were then translated into visual designs, much like the one at the start of the page
Saab’s aftersales promotional miniwebsite. Customers received a postcard in the mail with a unique code. The code would be entered on this animated website banner. Then, like a scratch lottery ticket, the customer would wipe View project “Saab summer promotion”
For OUDstanding, a recruitment agency focussing on a 40 and 50 plus clientele, we provided all of the interaction design for the full environment. Clients could inform, learn and communicate with their representative and vice versa.
We created and presented an extensive set of wireframes and flowcharts. Which were subsequently refined into visual design. We used the wireframes to instruct the technical partner on how to precisely build the application.
The platform needed to support end-users, i.e. people looking for work. And the represetatives or coaches guiding people to work. And lastly the clients, providing the actual work.
A contraceptive advice tool. A doctor would, by means of a series of medical questions walk through the selector with a patient and reach a list of suggested contraceptives tailored to the patient’s needs and requirements. View project “Bayer Pilselector”
Implementation of phase 2 of the 24 plus 4 website for contraceptives. User feedback was gathered. Questions were answered by a gyneacologist and displayed in a new design, interaction and animation.
An interactive animation to inform about the energy label for housing. For the Ministry of Housing, Spatial Planning and the Environment. Made in flash. View project “VROM Energielabel”
Promotional website for Arrival Departure, a shop in Amsterdam. The 3D model of the inside of the shop is circled by a camera, by clicking on the mannequins, that view would be zoomed and framed. The panels of the mosaic are clicked to experiment with the various styles. View project “Arrival Departure”
Saab’s aftersales promotional miniwebsite. Customers received a postcard in the mail with a unique code. The code would be entered on this animated website banner. Then, like a scratch lottery ticket, the customer would scrape the ice from the windshield to see what they won. View project “Saab winter promotion”
Promotional website for the new Lancer. An Interactive mosaic offers insight in the look and feel of the car. Made in flash. View project “Mitsubishi Lancer”
Point and click game style website where the user can explore the various rooms to learn about the studio and what they do (puzzle and game design) and discover mini games along the way.
Promotional website for the Skate Brand Built to Destroy. The illustrations were animated in flash and complimented with video. Additional credits: Edu Kisman, Roel Noback. Built in Flash
Point and click webgame based on the similarly named book, Fort van Sjako. A children’s book about a group of kids who enter the magical world of Sjako. Magical leader of a band of robbers in Amsterdam. View project “Fort van Sjako”